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Gamer finds a vintage Pepsiman action figure

A player finds a nostalgic action figure of Pepsiman, the protagonist of the late ’90s video game created by Pepsi for the PlayStation.


A gamer has discovered a vintage action figure of Pepsiman, the bizarre advertising mascot and video game protagonist that Pepsi brought to life in the late ’90s as a new marketing method for the popular soft drink. Being a first generation PlayStation game, some may have forgotten about or are unaware of Pepsiman. However, one gamer’s memory has been jogged by the discovery of a vintage action figure of the character, prompting them to share the find with the internet.

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When it comes to video games, pepsiman is one of the weirdest licensed games ever made. With titles like Burger King’s sneaky king Y shaqfu, Starring basketball legend Shaquille O’Neal, there was a period of time in gaming where popular corporations and brands liked to use video games as a form of advertising to gamers. However, there aren’t many of these games that come close to the weirdness of pepsiman. With his chrome body and featureless face, save for a gaping mouth, and a Pepsi emblem etched across his chest, Pepsiman made his way into video games as the soda company’s bizarre humanoid billboard.

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A Reddit user posted a photo on the r/gaming subreddit of an old, unopened action figure of the soda mascot. The figure’s packaging contains Pepsiman, of course, but it also contains a snowboard kit and a small can of Pepsi to quench his thirst while he’s on the slopes. His featureless face can be seen front and center on the packaging, while the snowboard kit inside the figure’s case includes a snowboard, snow boots, and even a crutch. Although the old packaging makes the character seem forgotten, Pepsiman still has a cult following.

Pepsiman is just one of the many ad creatives that have made their way into games. Despite the strange and somewhat unsettling nature of his appearance, his appearance is part of the reason why he has gained such a cult following among some players. For some it’s a nostalgic reminder of the ’90s and their childhood, while for others it’s a fun new discovery.

Some can’t help but feel nostalgic when seeing iconic characters like Pepsiman. The mascot’s strong nostalgia factor has even prompted one fan to bring Pepsiman into modern gaming. Although these types of characters and games are clearly publicity stunts, they still retain a unique charm over the years. Whether for fun childhood memories or just a quick laugh, characters like Pepsiman serve as a perfect reminder for a very specific moment in gaming history.

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