DraftKings, FanDuel and these streaming apps climb the Apple App Store rankings as the NFL playoffs begin

Sports betting apps saw the biggest boost since the start of the NFL playoffs over the weekend, but one streaming app also saw a significant increase in usage.

What to know: draft kings inc DKNG Y FanDuela subsidiary of Flutter Entertainment PLC PDYPFsaw his sports betting apps skyrocket in the apple inc AAPL iOS app store when the 2022-’23 NFL playoffs kicked off over the weekend.

The DraftKings Sportsbook & Casino app took the biggest leap ever. The sports betting app was ranked 170th in the iOS Store’s “Best Free Apps” section on Friday the 13th before rising to 30th place on Sunday, according to data from SimilarWeb.

Although it got the most spots overall, it didn’t climb as high in the rankings as FanDuel’s SportsBook & Casino app. The FanDuel app was ranked 111th in the Apple App Store last Friday before advancing to 22nd place on Sunday.

The pair of sports betting apps have been on an uptrend over the past month leading up to the playoffs and their stocks are following suit. DraftKings shares are up nearly 18% over the past month, while Flutter is up more than 10%.

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Comcast Corporation CMCSA also saw his peacock tv The streaming app gained some ground in the app store over the weekend. On Friday, it sat just outside the top 50, but by Sunday the streaming app had moved up to 20th overall.

Every NFL game that airs on NBC is also available on the Peacock TV app. Although cable was probably considered the easiest option to look at, it wasn’t the cheapest and it seems that price was paramount to consumers.

Speaking of primary, the games available on cable via CBS were also broadcast via Paramount Global PARACA Paramount+ App. Usage of the streaming app was up over the weekend, but not as much as Peacock, and the trend wasn’t quite as definite. Paramount’s app movement appeared more volatile, which was consistent with its movement over the past month.

Comcast shares are up about 10% since mid-December, while Paramount shares are up more than 15%.

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Photo: Flickr’s Matt McGee.

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